In the interest of good faith, I welcome the opportunity to critique three sites in one sitting. I am also pleased that you chose to make your sites public enough that I am allowed to critique them. Further, I ask that you not be offended by what I am about to say...
- http://www.unitedrealms.com
- con·glom·er·ate -- A corporation made up of a number of different companies that operate in diversified fields. Fine...you may very well be a conglomerate; but I see no facts backing that up. It's all semantics anymore.
- the a:hover tag with the overline and the underline is kinda irritating, but I can get over that.
- The splash page itself is poorly optimized. A good rule of thumb is that gif files should have lots of solid colors, jpegs have the gradients. It's one of the push-pull things that we designers have to go through from time to time. Sure, it may bump your size up (though it may go down), but it's worth it for the higher-quality image. Especially on a splash screen, where you're convincing a potential client to come into your site; it looks like it was optimized with 12 colors. ::cough::
- Now I've entered your site. Many of the text links to the left side are completely illegible (even on a PC!) because they're white (or light yellow) on a light green background. I say go with a solid color behind ::all:: text. Especially when you're worried more about navigation and information--we can't read it, we haven't learned anything.
- The ... horseshoe (???) in the corner on top of the right bar is confusing . . . what is it for?
- The top bar has a big gaping 10-pixel hole in the center...I see that text is going over it, so I assume that it was intentional...but it doesn't make even a lick of sense.
- the UR Auction link is of such poor contrast I hated clicking on it--red and green are closer neighbors than you wish.
- You refer to your company as both UR and URC; pick one. Consistency is terribly important in ease of navigation issues.
- http://lochshin.theageless.com
- First impression is that it is waaaay too busy, the color scheme is uninventive, and the side bar makes the text almost unreadable. That being said, I'll move on.
- The polling psuedo-window on the side completely contradicts all the colors in the rest of the site. It draws your eye to it and upstages the "content" that you said is more important to you.
- You've got a lot of wasted space at the bottom; might want to shore that up a touch.
- Hierarchy. Lemme say that again; HIERARCHY. I see absolutely no delegation of what is more important than anything else, save for a few color changes in text. Typographical hierarchy is so incredibly important, I cannot stress it enough. For third-level content (ie, the bulk of the content on a given site) the font should be a san-serif (Arial or Verdana or the like), the second-level content (ie, the sub-headers) can be whatever you wish, so long as the first-level content (main headers) are much larger in feel; you show no typographical vision in your site. Kinda scares me.
- The feel of the site changes as you go from one page to the next -- as you drill deeper into the site. Thank god the black background stayed, or I would've thought I had left entirely.
- Always give the user a way out other than the back button of their browser. Always. ALWAYS.
- For the purposes of reiteration, all the options on the left side are hard to read, the colors are uninventive, and there is no typographical variety anywhere, and your users are stuck in the second-level of the site (ie, once they've clicked a link on the left).
- http://auria.theageless.com
- This one is the most bearable of any of them. The white background isn't so...brooding and pensive as the black backgrounds on the other sites.
- Since there's virtually no content anywhere, and there are no secondary/tertiary pages, I can't really comment on it....so I won't.
I hope this is what you were looking for, kid.
Keep at it.
(edit) typographical errory
[This message has been edited by twItch^ (edited 22-12-2000).]